The Sedona, AZ Short-Term Rental Market in 2026
Sedona's red-rock scenery, wellness tourism and year-round hiking make it one of Arizona's premier vacation-rental markets. But it's also one of the most tightly regulated — the city has actively limited new permits — which means understanding real market performance before you buy or list is essential.
Using live STRmetrics data from public Airbnb listings on 2026-07-02, the median Sedona short-term rental shows a forward occupancy of 59.4% over the next 90 nights at a median nightly rate of $234.
Key Sedona Benchmarks
- Median ADR: $234 / night
- Forward occupancy (next 90 nights): 59.4%
- RevPAR (revenue per available night): $139
- Estimated monthly revenue per listing: $4,225
- Estimated annual revenue per listing: $50,697
What Makes Sedona Different
Unlike seasonal beach or ski markets, Sedona benefits from remarkably even year-round demand — mild spring and fall are peak, summer stays busy with a heat-driven dip, and winter draws a steady wellness and stargazing crowd. Limited new-permit supply, combined with premium positioning (spas, vortex tours, luxury casitas), supports strong ADRs relative to occupancy. Properties with red-rock views and outdoor living space command a clear premium.
Performance by Bedroom Count
Rate distribution by size, from the live sample:
- 1BR: median ADR $188/night (from 13 live listings sampled)
- 2BR: median ADR $376/night (from 4 live listings sampled)
- 3BR: median ADR $310/night (from 3 live listings sampled)
Investing in Sedona in 2026
With an estimated $50,697 in annual revenue for a typical listing and constrained supply, Sedona rewards well-positioned, view-oriented properties — but the regulatory landscape means due diligence is non-negotiable. Confirm the permit status of any property and benchmark its exact segment before committing.
STRmetrics delivers live Sedona occupancy, ADR and revenue data — and the same for any U.S. market — through a straightforward API so you can price and underwrite with real numbers, not guesswork.