Destin, FL: A Live Short-Term Rental Occupancy Rate Tracker
Destin sits on Florida's Emerald Coast and is one of the highest-performing vacation-rental markets in the United States right now. If you own or manage a short-term rental here, the single number that decides your income is occupancy — the share of available nights that actually get booked. This page tracks that number using live data pulled from public Airbnb marketplace listings, alongside the ADR and RevPAR figures you need to turn occupancy into a revenue forecast.
Current Destin Occupancy Rate
Forward occupancy is 73.9% — the share of the next 90 nights already booked across sampled active listings. That is exceptional. For context, most large U.S. STR markets we track sit between 30% and 55% forward occupancy. Destin's near-74% booking pace means demand comfortably outruns supply this season, and it is the reason the market posts the highest RevPAR in our index.
The Numbers That Matter for Destin Hosts
Median ADR: $241 per night. This is the midpoint nightly rate across all active Destin listings — a realistic anchor for what a well-positioned property can charge.
Forward Occupancy: 73.9% of the next 90 nights are already reserved across the sample.
RevPAR: $178 per available night. RevPAR blends ADR and occupancy into one profitability figure — and at $178, Destin leads the markets we monitor.
Estimated Revenue Per Listing
The estimated monthly revenue per active listing is $5,424, and the estimated annual revenue is $65,082. These are per-listing figures derived from the live ADR and forward-occupancy sample — useful for underwriting a new purchase or benchmarking an existing property's performance against the market.
Median ADR by Bedroom Count
- 1BR Median ADR: $224 per night (from 12 listings)
- 2BR Median ADR: $364 per night (from 5 listings)
The jump from 1BR to 2BR is steep — a $140 nightly premium — which reflects the strong family- and group-travel demand that defines Emerald Coast beach rentals. If you are choosing what to buy or how to configure a unit, larger footprints command materially higher rates here.
How to Use This Occupancy Tracker
1. Benchmark your own occupancy. If your Destin listing is running well below 73.9% forward occupancy, the problem is almost always pricing or listing quality, not demand — the demand is clearly there.
2. Watch the trend, not just the level. Occupancy that is climbing toward peak season is your signal to raise rates; a softening booking pace is your signal to open up minimum-stay rules or trim ADR.
3. Pair occupancy with ADR. A 90% occupied listing at $180/night earns less than a 74% occupied listing at $241/night. RevPAR ($178 here) is the number to optimize, not occupancy alone.
Key Takeaways
- Destin's forward occupancy is 73.9% — one of the strongest booking paces of any U.S. STR market we track.
- Median ADR is $241/night; RevPAR is $178 — the highest in our index.
- Estimated revenue per active listing is $5,424/month and $65,082/year.
- 2BR units command a large premium ($364 vs. $224 for 1BR), reflecting group-travel demand.
- Optimize for RevPAR, not raw occupancy — an under-occupied listing in a 74%-occupancy market is usually a pricing problem.
This tracker updates from live marketplace data. To pull the same occupancy, ADR and RevPAR metrics for any city — or to wire them straight into your pricing model — use the STRmetrics API.